5 Steps to creating a workable marketing strategy

So many entrepreneurs get caught in the same trap, they have an idea, they launch their business and then they start to look for customers. WRONG! Why? Because they don’t even know who their customer is!

Friendly Friday Videos

Friendly Friday was officially launched in August 2021 on Facebook Live interviewing Bertus De Wet as my first guest…

What is all the fuss about going LIVE?

We live in a world of technology, we wake up to it, we use it all day and we even go to bed with it! So more and businesses and business owners are also using it to stand out, differentiate and remain top of mind.

Is showing up on Facebook enough?

I get asked this question quite a bit, as Facebook seems to be a ‘safe place’ for many people, and I know exactly why. It’s where we hang out in our own time, where we connect with friends and families, and we are comfortable using it.

Is Email Marketing still relevant?

What a great question! Because I know engaging with a number of different clients, the ‘general’ response is, email doesn’t work because nobody opens them.

How to build your personal brand?

I know there are a few misconceptions to what a personal brand really is, and do I need to build my personal brand if I have a ‘business’ brand?

Why your offering is so important

I love this topic because it has so many different meanings to people yet it is the one thing, we have the power to create and take ownership of in our business and fall in love with it.

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